The Exponential adventure began in 2001 with the Tribal Fusion brand. Dilip DaSilva and five of his colleagues have created a solid platform that has long been synonymous with a must for large Californian advertisers. After years of uninterrupted growth, the company has recently decided to revamp its activities in order to bring together its various activities in a common building, thus boosting the dynamics of its core business: advertising network management and innovation Technology in the processing of large-scale data. The digital footprint now left by Exponential in the media sector is one of the largest in the world. Its servers are designed to meet and exceed the minimum ROI requirements expected by advertisers. Its network is composed of 2000 premium publishers, generating more than 600 million unique visitors per month. It should be noted here that this is an extremely punctilious and sincerely exclusive governing body on the choice of its members. The minimum traffic required to qualify for an application is 500,000 VU per month with supporting evidence. You will also have to present a clear and attractive design.
The platform offers three major services for publishers: the free partnership which is the basic formula with a limited inventory; The technical partnership that provides access to a range of additional support and advanced control options; And the corporate partnership that dedicates a complete team to the management of your ad broadcasts. The success of Exponential rests above all on its contextualization engine. Working at the page level to understand the interests mentioned in the articles and to plan the intentions associated with each visit, the board often finds the right balance between the exposure rate of the already clicked banners and the new suggestions. Once enough anonymous information is collected, the server attaches the attached profiles to create customized audience segments that come to them all feeding the 50,000 trees to pre-established subjects on the network. It is this process which increases the reader's commitment to the proposed campaigns and, de facto, the overall performance of the publishers. The Affiliate Dashboard has a dedicated Audience Diagnostics section. You will find reliable, accurate and relevant statistical curves. The behavior of Internet users is displayed in every detail on colored graphics pages. You will only have to choose your advertisements according to the reported results or ask your manager for advice before making a circumstantial decision. All tags can be controlled, filtered or blocked by editors.
The portal reverses 55% of secured revenue per site to publishers. The average CPM pay ranges from $ 0.20 to $ 2 for entertainment venues. This can largely double on cleaner niches. A percentage of leads and sales are also transferred to the publishing accounts. Statistics show CPC, CPA and CPV. The minimum payment threshold on Exponential is $ 50. Your winnings are always paid by checks or bank transfers with a month and 15 days (ie 45 days) of maximum lag. Keep in mind that it is always possible to negotiate with the administrative team regarding the payment deadline for your income. Directors rarely turn a deaf ear to specific claims.
Our opinion on Exponential will not be a surprise. Since the end of Tribal Fusion, this is simply one of the best alternatives to Google Adsense with Conversant and Criteo. The hardest step is undoubtedly to make a place among its thousands of privileged partners. If you manage to meet the prerequisites for an application, you will not be disappointed with the results. There are very few CPM platforms that offer such high rates with unerring regularity. Entrepreneurs will find a refuge adapted to their ambitions. If you own a popular site that addresses the following themes: fashion, commerce, automobile or advice; You should quickly appreciate the positive benefits your turnover. Do not waste your time proposing sites that do not respect the charter voluntarily published near the FAQ .